Clarity Engagement Models

Multiple ways to partner with Clarity for merchant account marketing, sales, and onboarding

Engagement Methods

Clarity offers four flexible engagement models so you can choose the partnership level that best fits your business. From full self-service autonomy to end-to-end collaboration, every model delivers the same powerful platform.

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Self-Service

Clarity provides a self-service deployment and management portal where the partner can deploy their own trials and client implementations, only engaging the Clarity team as needed.

  • Partner controls their own deployments
  • Trial and client implementation management
  • Clarity team available on-demand for support
  • Maximum partner autonomy
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OEM / White Label

The partner can rebrand or white label the Clarity solution and market, sell, and support it as their own branded solution.

  • Full rebranding capability
  • Partner sells and supports under their own brand
  • Clarity technology powers the solution behind the scenes
  • Complete brand ownership for the partner
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Resale

The partner markets and sells the solution, then hands it off to the Clarity team to engage the client directly as their technology partner for deployment and onboarding.

  • Partner handles marketing and sales
  • Clarity handles deployment and onboarding
  • Direct Clarity-to-client engagement for technical work
  • Partner maintains the sales relationship
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Collaboration

Clarity works with the partner from co-marketing to client demos, deployment, onboarding, and ongoing support. This model ensures merchant success throughout the entire sales lifecycle.

  • End-to-end partnership
  • Co-marketing and joint demo capabilities
  • Deployment and onboarding assistance
  • Ongoing support and full lifecycle coverage

At-a-Glance Comparison

Compare engagement models to find the right fit for your organization.

Method Partner Involvement Clarity Involvement Best For Time to Market
Self-Service Full control of deployment, sales, and support On-demand platform support Tech-savvy partners with internal resources Fastest
OEM / White Label Branding, marketing, sales, and customer support Platform infrastructure and updates Partners building a branded payment solution Moderate
Resale Marketing and sales Deployment, onboarding, and technical support Sales-focused partners without technical teams Moderate
Collaboration Joint participation across all phases Co-marketing, demos, deployment, onboarding, support Partners seeking full lifecycle guidance Flexible

Ready to Explore the Right Engagement Model?

Whether you want full autonomy or end-to-end collaboration, Clarity has a partnership model that fits your business.

Contact Us to Get Started